Apr 30, 2024  
2023-2024 Academic Catalog 
    
2023-2024 Academic Catalog [ARCHIVED CATALOG]

COMM 2502 - Social Media Strategy


Credits: 3

This course introduces students to various forms of social media and how to use them strategically, especially for business and professional purposes. Students analyze a range of social media platforms with an emphasis on communication, marketing, and public relations. The course explores how social media has transformed the way we interconnect and interact with the world, both personally and professionally. Students are expected to apply their knowledge by participating in hands-on social media projects.

Prerequisite: Eligible for ENG 1010  
Corequisite: None
Elective Code(s): HUM, LART
Previous COM* 120