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May 31, 2024
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2023-2024 Academic Catalog [ARCHIVED CATALOG]
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BUSN 2101 - Sports Media & Public Relations
Credits: 3
This course presents an introduction to sports media and public relations and its role within the sporting industry. The course will address creating effective media pieces to promote sports and events. Topics will include improving writing skills, publications, crisis management, game management, current events, publicity campaigns and more.
Prerequisite: BUSN 2100 AND ENG 1010 with a C-or higher
Prerequisite/Corequisite: none
Corequisite: none
Previous BBG* 211
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